Cooltrax, an IoT company founded in 2001 in Roswell, Georgia, offers a product that provides a superior, more granular level of visibility into temperature-controlled freight. Cooltrax’s Cooler Wedge is inserted into each pallet of a temperature-controlled load, and generates continuous reports on temperature, door events, average run time in domicile, geofencing, route exceptions, reefer alerts, and a comprehensive route profile.
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“We provide real-time, exception-based temperature reporting to ensure the highest level of integrity and compliance for our customers’ cold chain and food safety,” said Mike Sharpe, president of Cooltrax Americas.
Cooltrax’s wireless probes are capable of operating in a temperature range from -40 to 180 F, are encased in a rugged plastic housing, and have an embedded bar code for inbound applications. Cooltrax’s sensors can generate an enormous volume of data, based on the size of its customers’ fleets, and the company helps carriers leverage that data into actionable insights with its Business Intelligence Dashboard. That dashboard aggregates executive KPIs and compiles customized realtime and scheduled reports on event and geocode activity.
In addition to Cooltrax’s products tailored for the transport and logistics industries, they also participate in the retail and warehousing spaces, offering monitoring and analytics services for in-store coolers and freezers, whether at a grocery store, a merchandise cabinet at a pharmacy, or an industrial climate controlled facility. Cooltrax’s Fresh InStore solution offers realtime visibility of all asset temperature conditions across the cold chain, worldwide, 24/7.The hardware includes long range wireless tags for monitoring temperatures, interfaces to warehouse management systems, and the use of either 3G/GSM networks or LAN connectivity.
Temperature-controlled freight is valuable and expensive to transport, making efficiency and the reduction of loss that much more important. Cooltrax is not only solving problems with waste, but actually adding value to the cold chain with data that will give shippers further insight into their logistics operations.
