Midea America Corporation has appointed Justin Reinke as its next president, succeeding John Herrington. Reinke will work with Herrington during a planned transition period before officially assuming the role on November 1, 2026.
Reinke joined Midea in 2024 as Head of Sales and was appointed Head of Product Marketing in 2025. He has more than 20 years of industry experience, including leadership roles at Samsung and Whirlpool.
The appointment comes as Midea continues investing in expanding its presence in the U.S. market, according to Avant Bai, President of Midea Americas Region.
“It is an honor to lead Midea America at such an exciting time in our journey,” said Reinke. “We have real momentum in the market, and I truly believe that we are just getting started. What excites me most is our people – the passion and determination they bring every day. With the support and scale of Midea Group behind us, we have a real opportunity to build on this momentum, earn customer’s and consumer’s trust, and bring meaningful innovation into more American homes.”





