International specialized exhibition "Climate World" is the most anticipated and intriguing event of the Russian HVAC & R market. The exhibition is held every year in early March, and puts together all progressive-minded representatives of HVAC & R business. Interest to participate in the "World Climate" is increasingly growing. Today it's just a time to take decision on the participation of your company in the thirteenth (from the year of foundation: 2005) exhibition "Climate World" to be held in February 28 - March 3, 2017 at Expocentre. There is still some time to prepare your participation, but the countdown has already started.
<img class="alignnone size-full wp-image-1096" src="http://refcatalog.com/wp-content/uploads/2016/03/IMG_0377-e1456840005856.jpg" alt="IMG_0377" width="500" height="375" />
Specialized exhibitions are a versatile marketing tool based on the philosophy of the live human interaction. Therefore, despite the development of the Internet and online businesses, such events allow the participants to market effectively and sell products, to meet with the partners and competitors, to collect valuable information about the market and adjust its own marketing strategy, to study new equipment and even take part in law-making.
There are several exhibition projects in Russia, in some way related to the climate and refrigeration equipment. However, the most experts agree that the main exhibition event of the year in Russia is the exhibition "Climate World", organized by the exhibition company "Euroexpo" and the Association of Professionals in the Industry of Climate (APIC). The exhibition represents the whole spectrum of the HVAC & R market from manufacturers and suppliers of HVAC & R equipment to engineering and installation companies.
The exhibition "Climate World" is traditionally focused on several important issues. Among them are promotion of advanced equipment and technologies, advocacy of civilized forms and principles of fair competition, contribution to the sustainable development of Russian business. "Climate World" offers to the manufacturers the shortest way to the market, to the government agencies and business the ability to respond quickly to any challenges of the climate and refrigeration market, including the most complex ones.
Emotion-free statistics show each year the steadily-growing popularity of the event. Thus, in 2010 the exhibition "Climate World" had the exposition area of 15,800 m<sup>2</sup>, 240 leading climate and refrigeration companies from 23 countries were represented; 15,200 people visited the exhibition. In 2016, more than 250 leading companies from 23 countries took part in the exhibition, they were placed on 18,000 m<sup>2</sup> of exhibition space, and was attended by over 23,900 visitors.
<a href="http://climatexpo.ru/eng/">Read more</a>
271
