LU-VE has announced the appointment of Carlo Ferrari as its new Global Communication & Events Director, commencing January 13, 2025.
Carlo Ferrari joins LU-VE with a wealth of experience gained over 30 years in marketing and communication roles within multinational companies. Prior to this appointment, Ferrari served as the Corporate Marketing Communication Manager at Wittur, a company specializing in components for the vertical transportation industry. He also held a significant role as Marketing Manager at GEA Procomac, a leader in packaging solutions for various industries.
Ferrari's career is marked by his contributions to sales growth and enhanced customer engagement through innovative marketing and product communication strategies. At LU-VE, he will play an active role in supporting business transformation while adhering to LU-VE Branding guidelines and collaborating closely with the Chief Identity & Communication Officer.