Hoshizaki America Expands Southeast Sales Representation

Effective February 1, 2025, Hoshizaki America has partnered with Master Marketing Manufacturers Reps to handle sales of its ice machines, dispensers, and refrigeration products in the Southeast Region. This territory includes North and South Carolina, as well as the MAFSI 12 portion of Tennessee.

The expansion reflects Hoshizaki’s ongoing commitment to strengthening its sales network and enhancing service in the Southeast foodservice industry.

“This partnership comes at an exciting time as we continue to drive awareness and expand the reach of Hoshizaki equipment,” said Scott Meyer, VP of Sales at Hoshizaki America. “We are eager to see the positive impact this collaboration will have on our brand and are excited about the future possibilities it will bring.”

Although this new agreement expands Master Marketing’s role, the company has represented Hoshizaki in the Southeast since 1987 and was among the brand’s original distributors in the U.S.

Master Marketing was originally established in 1976 as KBR, Inc. The company later expanded into wholesale distribution in 1984 and underwent a reorganization in 1991, adopting its current name. In 2001, Master Marketing merged with Sunlow, further solidifying its presence as a manufacturers’ rep and wholesale distribution company in the region.

Hoshizaki’s collaboration with Master Marketing aims to enhance service and support for customers across the Southeast.