Subscribe to the daily news Sign in
En
Mitsubishi Electric introduces the new corporate strategyMitsubishi Electric introduces the new corporate strategy
02 June 2020

Mitsubishi Electric introduces the new corporate strategy

“The world economy is expected to suffer a significantly adverse impact from the pandemic. The economic growth rate is expected to slow significantly compared to the previous fiscal year, and we expect that this will have a significant impact on our business performance. While ensuring that employment is maintained, we will work to minimize the impact on business results even if it takes a long time for the pandemic to end.

Nonetheless, we expect that measures to prevent the spread of the disease will bring dramatic changes to the values of humanity, including lifestyles, work styles, business styles, and communication methods. FY2020 is a milestone year, as it marks the 100th anniversary of our founding. We will incorporate new values into our own working styles, while uniting all the capabilities inside and outside of the Group, in order to respond to changing demand and to address social challenges.”, - Takeshi Sugiyama, President & CEO.

Corporate Mission

The Mitsubishi Electric Group will continually improve its technologies and services by applying creativity to all aspects of its business. By doing so, we enhance the quality of life in our society.

Seven Guiding Principles

  1. Trust: Establish relationships with society, customers, shareholders, employees, and business partners based on strong mutual trust and respect.

  2. Quality: Provide the best products and services with unsurpassed quality.

  3. Technology: Pioneer new markets by promoting research and development, and fostering technological innovation.

  4. Citizenship: As a global player, contribute to the development of communities and society as a whole.

  5. Ethics and Compliance: In all endeavors, conduct ourselves in compliance with applicable laws and high ethical standards.

  6. Environment: Respect nature, and strive to protect and improve the global environment.

  7. Growth: Assure fair earnings to build a foundation for future growth.

Strategy

Mitsubishi Electric will provide integrated solutions to address diversifying social challenges, in the four fields of Life, Industry, Infrastructure and Mobility, uniting all the capabilities inside and outside of the Group. For this purpose, we will enhance our business foundation fostered over the past 100 years and further transform business models.

 

Read more

Share
Get the daily refrigeration briefing
Trusted by 3,000+ refrigeration professionals worldwide
By subscribing, you create a free Refindustry account and agree to our Terms of Service and Privacy Policy.
No spam. Only industry-relevant news.
Unsubscribe anytime.

Related news

Trane Technologies opens AI lab in Canada for autonomous HVAC
Trane Technologies has opened the BrainBox AI Trane Technologies AI Lab and showroom in Montréal, Canada, as part of its strategy to develop AI-driven solutions for the built environment. The compa...
21 May 2026
Danfoss Reports 21% Energy Savings with CO2 Multi Ejector
Danfoss has released a whitepaper detailing test results for its Multi Ejector High Pressure (HP) in transcritical CO2 booster systems with parallel compression. The company says the technology...
21 May 2026
Daikin Opens Heat Pump Production Site in Poland
Daikin Europe N.V. has inaugurated Daikin Manufacturing Poland Sp. z o.o., a new heat pump production facility in the Łódź region of Poland. The site strengthens Daikin’s European manufacturing...
25 May 2026
Rheem Reports 55% Emissions Reduction in 2025 Sustainability Update
Rheem has released its 2025 Sustainability Progress Report, stating that it met or exceeded all targets set seven years ago under its “A Greater Degree of Good” initiative. The HVAC and water heati...
21 May 2026
ARC Launches Australia Retail Program for Licensed Technicians
The Australian Refrigeration Council has launched a pilot retail engagement program inviting retailers to promote the legal requirement to use licensed technicians when customers purchase or replac...
20 May 2026
Rockwell Automation powers AI refrigeration control for frozen food...
Rockwell Automation is helping improve energy efficiency in frozen food manufacturing with its PlantPAx modern distributed control system, which powers an autonomous AI application developed by Par...
20 May 2026