MORSCO, Inc., a Fort Worth, Texas-based distributor of commercial and residential plumbing products; heating and cooling equipment (HVAC); pipe, valves and fittings (PVF); and underground utility products, has named industry veteran Jim Mishler President, HVAC.
Mishler joined MORSCO October 16, bringing more than 15 years of HVAC experience to the company. He has previously held positions at Lennox, Heating & Cooling Supply (Watsco) and Goodman Manufacturing, where he served as President, Company Owned Distribution (COD) and Sr. Vice President, Goodman Global.
“Jim is a proven industry leader, having guided his team at Goodman to many years of double digit growth and significant market share gains,” said Chip Hornsby, MORSCO CEO. “He is a great match for this position and he will further our commitment to growing MORSCO’s HVAC operations to become a significant player in the U.S. market.”
Mishler will be based in MORSCO’s Support Center in Fort Worth, Texas. He is a graduate of the Kellogg Graduate School of Management at Northwestern University with a Master’s Degree in marketing and finance.
“As MORSCO continues to expand its business, one of the most significant growth opportunities is certainly HVAC,” said Mishler. “I am eager to start collaborating with the MORSCO team to further the company’s growth strategy for HVAC and create opportunities in both existing and expanded geographies.”
