SCHOTT breaks through the 100,000 units mark with transparent doors

Since the market launch in 2015, SCHOTT has successfully delivered more than 100,000 transparent glass door systems to customers.For a long time, food retailers like Lidl, Dia and Auchan have been benefiting from an unobstructed view of their product range – without cumbersome doorframes and vertical profiles.The transparent Termofrost doors are not only found in German supermarkets, but in France, Spain, England, Poland, Brazil and Japan too."One key aspect for the success of the doors was the use of transparent spacers for the insulation glass.The previously common vertical frame profiles and vertical pillars are no longer needed", says Christian Köhler, Vice President Food Display at SCHOTT.

 "The transparent, frameless glass door systems from SCHOTT proved to be really useful here.They allow a clear view of the products and thereby simplify the orientation and decision at the POS for the customer", states Köhler."This new transparency in the chiller section is a key aspect when retailers are choosing how to close open chiller sections." As swing or sliding doors, the Termofrost chiller door models require no visible frame on the long sides.Due to transparent spacers in the isolating glass, the frame structure is hardly noticeable enabling an unobstructed view of the goods on the shelf."Thanks to the larger visible surface the food sector has greater flexibility in the positioning of goods in the chillers.The customer, on the other hand, is better able to orientate themselves and find what they're looking for more quickly", Köhler continues.The transparent glass door systems from SCHOTT Termofrost are available as swing doors in the T.AGD 3 and Smart Look series, as well as sliding doors in the T.SDS 2 series – for chiller equipment and cold rooms that can be tailored to the customer's requirements.