Mitsubishi Electric Trane HVAC US (METUS) held its Top Dealer Summit at the Broadmoor Hotel & Resort in Colorado Springs, Colorado, from October 12 to 15. The event brought together more than 225 attendees, including over 140 independent contractors, distributors, and METUS employees.
The summit recognized members of METUS' Diamond Contractor® and Ductless Pro programs who achieved Elite status—the highest designation in the programs. To reach this level, contractors must complete METUS training, meet purchase volume requirements, participate in marketing initiatives, and use Mitsubishi Electric sales tools.
Elite members receive access to exclusive promotions, marketing resources, technical support, brand recognition, training, and enhanced warranty services.
Held under the theme Win as One, the event included educational sessions, product updates, and networking opportunities. Attendees also participated in group dinners, entertainment, and local excursions.
“Becoming an Elite dealer in our contractor programs empowers HVAC professionals to reach the highest levels of success with Mitsubishi Electric products,” said Brandon Jamerson, Manager, Contractor Programs Partnerships & Local Marketing at METUS. “This event recognized the top 1% of contractors in our program for their loyalty and created a valuable forum for collaboration and idea exchange.”