The North American Sustainable Refrigeration Council (NASRC) has joined 1% for the Planet as a nonprofit partner, introducing new opportunities for funding support to accelerate our mission and drive industry progress.
Founded in 2002, 1% for the Planet’s mission is to increase the amount of charitable giving directed towards environmental causes. The organization strives to connect philanthropic businesses, who pledge to donate 1% of their gross sales, with high-impact nonprofits, like NASRC.
“The intent of 1% for the Planet is to help fund these diverse environmental organizations so that collectively they can be a more powerful source in solving the world’s problems,” writes Yvon Chouinard, co-founder of 1% for the Planet.
Since our founding, we have experienced tremendous support from the supermarket industry. Our membership network now represents more than 130 industry stakeholders - including 24,000 supermarket locations in the United States – that contribute directly to our mission to eliminate the barriers preventing natural refrigerant adoption in supermarkets.
The support we’ve received from industry stakeholders has been the driving force behind our mission and has positioned us to make meaningful progress. Introducing new support from philanthropic businesses and individuals would expand our capacity tremendously, increasing our ability to take swift action and drive significant industry progress.
“We are thrilled to join 1% for the Planet and are grateful for the opportunity to connect with businesses and individuals looking to support nonprofits like us,” said Danielle Wright, executive director of NASRC. “We look forward to leveraging new relationships and opportunities to accelerate our mission and drive a meaningful impact.”